Dirt Life® started in the fall of 2012, when a local racer asked me to make a cornhole set with 'Dirt Life' on it. The racer asked me to sponsor him, and I told him I couldn't at that time, but I made about 20 stickers for him to sell. An hour after he left, he called me and asked me if I could make some more stickers for him along with t-shirts, as he had sold all the stickers and people were wanting apparel. I told him I'd make the stickers for him, but I would sell the shirts. We printed shirts and started selling at County Line Raceway in Elm City, NC in the spring of 2013. In 2014 we expanded to Fayetteville Motor Speedway in Fayetteville, NC and have continued to grow ever since.